quarta-feira, 24 de junho de 2009

Epitáfio


KODACHROME Discontinuation:

Eastman Kodak Company announced on June 22, 2009 that it will discontinue sales of KODACHROME Color Film this year, concluding its 74-year run as a photography icon. Sales of KODACHROME, which became the world's first commercially successful color film in 1935, have declined dramatically in recent years as photographers turned to other films or digital capture. Today, KODACHROME represents just a fraction of one percent of Kodak's total sales of still-picture films.

Despite all its outstanding features, KODACHROME involves a highly complex development process that led photographers to experiment with and adopt newer KODAK films that deliver outstanding color images through a simpler workflow.


Texto: in Kodak.com
Imagem: by me

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